i truly just got into matcha, and spent hours trying to find a brand that i thought could be worth the investment. i just started with the 20g because the price was good for the amount as a trial. with medium expectations, i took my barista skills and truthfully this is my favorite matcha. it is deep, subtly nutty and coats the heart. made mine into an iced latte at first, but prefer a warmer latte with foamy milk:) lavender and honey is my recipe, seriously in love.